In Loyalty Myths , the authors have assembled 53 of the most common beliefs about customer loyalty – all of them wrong or misconceived! Each of the beliefs in this book is debunked with real-…
Currently, Small Business Innovation Research (SBIR) funds cannot be used to administer the SBIR program; SBIR administration must be funded from other sources. As Congress reauthorizes the program…
Countries in Eastern Europe and the Former Soviet Union are highly energy inter-dependent and facing similar challenges in terms of energy security. This is a global as well as national issue, whic…
Stats Means Business is an introductory textbook aimed at Business Studies students who require guidance in the area of statistics. It minimizes technical language, provides clear definition of k…
How did Accor, Cendant, Choice Hotels International, Marriott, and Hilton become the largest hotel chains in the world—and what strategies will they use to continue their growth?This first-of-its…
Earthquakes, droughts, floods, and storms are natural hazards, but unnatural disasters are the deaths and damages that result from human acts of omission and commission. Every disaster is unique, b…
Nine rules for providing reliably stellar services to clients, both new and old, are detailed in this guide written for small business owners. Rules include providing high standards of service, pro…
This is a political history of Labour s use of the tax system from 1906 to 1979; an epilogue brings the story up to the present, surveying New Labour s tax policies and dilemmas. Richard Whiting s …
With the onset of a knowledge economy, modern nations are hard at work using ever more sophisticated information systems to power a technology revolution that is transforming our lives. This …
Theoretical & practical guidance from a range of expert sources, with tips & success factors to understand, implement & harness IT Business Continuity, Contingency Planning & Disaster Recovery stra…