Emerging markets offer huge potential for growth, yet many companies make big mistakes when expanding internationally.Using real experiences of companies, this book is aimed at both managers who ar…
Xiaohe Lu is Professor at the Institute of Philosophy and Executive Director of the Centre for Business Ethics, Shanghai Academy of Social Sciences. Georges Enderle is Arthur and Mary O’Neil Prof…
International marketing consultant Russell Miller takes a close, pragmatic look at the movement to privatization that is sweeping the important markets of Western and Central Europe, Latin America,…
Forging business alliances can vitalize corporate strategies. This book is a road map to the concepts and theories underlying successful business alliances in four critical industries: automobile m…
Anyone with credit problems can solve them and repair any damage if they have the right tools and take the right actions. The Credit Repair Answer Book explains that dealing with credit problems is…
Buying a home is stressful and full of details and tasks that must be completed-on time. Missing a deadline or forgetting an important piece of information can delay, prevent or destroy an entire d…
For more than 20 years, this leading guide to more than 300 colleges and universities has been an indispensable source of information for college-bound students and their parents. Hip, honest and s…
Find the college that s right for you! An A–Z of admissions secrets, The Fiske Guide to Getting into the Right College takes you behind the scenes of the college application process. The exp…
Based on the CEO s cognition model concerned with decision making, and developed by Kimio Kase, this book explains the extraordinary development and performance of the Spanish banking industry duri…
The business cycle or economic cycle refers to the periodic fluctuations of economic activity about its long term growth trend. The cycle involves shifts over time between periods of relatively rap…