Книга состоит из отдельных статей, в которых затрагиваются вопросы развития винной индустрии в различных …
Mass customization is a business strategy aimed at satisfying an individual customers needs with near mass production efficiency. Mass Customization Information Systems in Business provides origina…
Whether you re a solo artist, songwriter, or part of a band seeking to create a career in the music business, there comes the need to figure out more than where the next gig will be. There are many…
How much of innovation is inspiration, and how much is hard work? The answer lies somewhere in the middle, says management thinker Peter Drucker. In this HBR classic from 1985, he argues that innov…
Inside the Minds: The ABCs of Entrepreneurship is the most authoritative book ever written on the essentials behind conceptualizing and implementing a successful business venture. This title featur…
Based on the actual writing and speaking styles of leading business executives worldwide, this book features easy-to-follow instructions and techniques for preparing polished written documents and …
TRUE TO OUR ROOTS sets forth the simple but powerful management principles that enabled Fetzer Vineyards under Paul Dolan to become one of America s biggest and best-know wineries even as it was be…