Organizational Behavior I: Essential Theories Of Motivation And Leadership

This comprehensive text provides a detailed review and analysis of the building-block theories in Organizational Behavior. Expanding on his previous work in the field, John Miner has identified the…

CIM Coursebook 06/07 Analysis and Evaluation

Elsevier/Butterworth-Heinemann s 2006-07 CIM Coursebook series offers you the complete package for exam success. Fully reviewed by CIM and updated by the examiner, the coursebook offers everything …

CIM Revision Cards: Marketing Research and Information 04/05

Designed specifically with revision in mind, the CIM Revision Cards provide concise, yet fundamental information to assist students in passing the CIM exams as easily as possible. A clear, carefull…

CIM Revision Cards: Marketing Planning 04/05

Designed specifically with revision in mind, the CIM Revision Cards provide concise, yet fundamental information to assist students in passing the CIM exams as easily as possible. A clear, carefull…

Wine Marketing: A Practical Guide

Whilst Wine Marketing: a practical guide also looks at theory and existing research, the main focus of this book is on the practicalities of wine marketing. Each chapter includes the following inv…

Market-Led Strategic Change

The third edition of Market-Led Strategic Change builds on the massive success of the previous two editions, popular with lecturers and students alike, presenting an innovative approach to solving …

Capitalizing on Knowledge

Many organizations are embracing knowledge management as a source of strategic advantage. But already people are asking: what comes next? Likewise almost every large organization is heavily in…

Relationship Marketing: Strategy and Implementation

Arranged in 6 sections, this title gives marketing practitioners and students critical examples of best practice from a variety of companies. Alongside Relationship Marketing: bringing quality,…

Myths and Realities of Executive Pay

This book answers the question Are CEOs overpaid? with a resounding No. Defying dogma and business myths, it documents the realities of executive pay in the United States and the forces that ha…

In Restraint of Trade: The Business Campaign Against Competition, 1918-1938

Edition

-

ISBN/ISSN

9780838753255, 0838753256

Collation

286

Series Title

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Call Number

300 But