This revised set of resources for Cambridge IGCSE Business Studies syllabus 0450 (and Cambridge O Level Business Studies syllabus 7115) is thoroughly updated for the latest syllabus for first exami…
COMMUNICATING FOR RESULTS: A GUIDE FOR BUSINESS AND THE PROFESSIONS, 11th Edition, equips you with the basic concepts and techniques you need to successfully communicate in today s business world, …
How to use storytelling to move people to actionIn today s hyper-competitive business environment, leaders who can engage and inspire their teams and organisations have a distinct advantage. Using …
Business and Technical Communication: A Guide to Writing Professionally provides a communication foundation for professionals in business and technical industries. This text aims to guide those who…
Essentials of Marketing Research concisely delivers an up-to-date review of a broad variety of marketing research topics. It takes an application-oriented approach, providing students with the tool…