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Full Frontal PR: Getting People Talking about You, Your Business, or Your Product
I rely on Full Frontal PR as my PR resource on practically a daily basis. The book has been the most valuable PR resource I have ever owned. Using the tools I have been able to drive great attention to my company. Its pages are dog-eared and in some cases falling out due to overuse. The best PR book I ve ever read and I continue to re-read.
Jesse Torres
President and CEO
Pan American Bank
Los Angeles, CA 90063
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