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Understanding MPEG 4: Technology and Business Insights
The Practical Guide to MPEG 4 offers an up to date introduction to this important interactive and multimedia compression standard (including MPEG-4 Part 10), with real examples and information as to how and where this new technology should be used. All aspects of MPEG-4 that are relevant in today s technical landscape are described in this book, including video and audio creation, production, distribution, reception and consumption environment. This book explains everything you really need to know in jargon-free language: interactive systems, content management, deployment, licensing and business models. * Jargon-free explanation of media compression technology and it s impact on business objectives by MPEG 4 insiders* Get a grip on MPEG-4 technology without wading through thousands of pages of specifications and details. * Navigate through the jungle of digital media business opportunities and pitfalls.
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