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Image of Football Fortunes: The Business, Organization and Strategy of the NFL

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Football Fortunes: The Business, Organization and Strategy of the NFL

Football may be sport, but the National Football League is at heart a business--how else to account for the stratospheric salaries of the players and coaches? Yet most people are unaware of how that business developed. This book details the growth of an industry that generates billions of dollars in revenue; explains the intricacies of the league s expansions and mergers, territories and relocations; the operation and organization of franchises; the role of stadiums and markets; and the effect of the NFL on domestic and foreign affairs.

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Detail Information
Series Title
-
Call Number
300 Fra
Publisher
Hoboken, NJ : .,
Collation
252[253] Pages
Language
English
ISBN/ISSN
0786446412, 9780786446414
Classification
300
Content Type
-
Media Type
-
Carrier Type
-
Edition
-
Subject(s)
-
Specific Detail Info
-
Statement of Responsibility
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