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Business Continuity Strategies: Protecting Against Unplanned Disasters
Cost-efficient business contingency and continuity planning for a post-9/11 and Katrina worldDisasters can happen. Contingency plans are necessary. But how detailed and expensive do your contingency and continuity plans really need to be?Employing a thoroughly practical approach, Business Continuity Strategies: Protecting Against Unplanned Disasters, Third Edition provides a proven methodology for implementing a realistic and cost-efficient business contingency program. Kenneth Myers--an internationally recognized contingency planning specialist--shows corporate leaders how to prepare a logical what if plan that would enable an organization to retain market share, service customers, and maintain cash flow if a disaster occurs.Completely updated throughout to reflect lessons learned from 9/11 and hurricanes Katrina and Wilma, Business Continuity Strategies, Third Edition helps cost-conscious senior management:* Establish a corporate contingency program policy and strategy that ensures timely completion of a plan, with minimal disruption to operations* Minimize plan development costs* Understand the importance of conducting briefings to communicate the proper mindset before the program development process begins* Save time and money by avoiding a consultant s traditional approach of extensive information-gathering that contributes little to the development of practical solutions, but much in the way of consultant feesAddressing countless hypothetical disaster scenarios doesn t make good business sense. Business Continuity Strategies, Third Edition helps companies focus on what is necessary to survive a natural catastrophe, workplace violence, or a terrorist attack.
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