Deprecated: trim(): Passing null to parameter #1 ($string) of type string is deprecated in /home/maincampus/public_html/library/lib/detail.inc.php on line 151 Deprecated: trim(): Passing null to parameter #1 ($string) of type string is deprecated in /home/maincampus/public_html/library/lib/detail.inc.php on line 151 Deprecated: trim(): Passing null to parameter #1 ($string) of type string is deprecated in /home/maincampus/public_html/library/lib/detail.inc.php on line 151
Image of Franchising & licensing: Two Powerful Ways to Grow Your Business in

Text

Franchising & licensing: Two Powerful Ways to Grow Your Business in

For well over a decade, Franchising & Licensing has been the standard reference for industry executives, consultants, and academics. Covering every aspect of these complex but highly profitable business strategies, the new third edition is applicable to domestic and international franchising initiatives alike. Every chapter has been brought up to the minute, with timely and detailed information on subjects such as:* creating market-responsive sales, marketing, and globalization strategies * raising capital, structuring agreements, and protecting intellectual property * meeting regulatory, legal, and employment standards * establishing quality control and compliance measures * assessing opportunities for mergers & acquisitions, joint ventures, and other alternatives to franchising Filled with illuminating examples, stories from the field, and dozens of forms for drafting franchising agreements and licensing programs, Franchising & Licensing remains the definitive resource for corporations in a myriad of industries.

Availability
#
Location name is not set 300
P01683S
Available
#
Location name is not set 300
P01684S
Available
#
Location name is not set 300
P01685S
Available
#
Location name is not set 300
P01686S
Available
#
Location name is not set 300
P01687S
Available
Detail Information
Series Title
Franchising & licensing: Two Powerful Ways to Grow Your Business in
Call Number
300
Publisher
Hoboken, NJ : AMACOM.,
Collation
MBA
Language
English
ISBN/ISSN
0814472222, 9780814472224, 9780814427798
Classification
300
Content Type
text
Media Type
computer
Carrier Type
computer card
Edition
[Third Edition]
Subject(s)
Franchising & licensing
Specific Detail Info
Franchising & licensing: Two Powerful Ways to Grow Your Business in
Statement of Responsibility
Other version/related

No other version available

File Attachment
Comments
You must be logged in to post a comment