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The Business of Film: A Practical Introduction

This updated third edition introduces readers to the business of film at every stage of the filmmaking lifecycle, from planning and production to financing, marketing, and distribution. Celebrated authors Stephen R. Greenwald and Paula Landry offer a practical, hands-on guide to the business aspects of this evolving industry, exploring streaming, development, financing trends, regional/global/online distribution, shifting business models, exhibition, multi-platform delivery, marketing, VR/AR, virtual production, accounting, and more.

The book is illustrated throughout with sample financing scenarios and charts/graphics, and includes detailed case studies from projects of different budgets and markets. This new and expanded edition has been updated to reflect the new challenges facing the industry due to Covid-19 and how to navigate the new landscape of film financing and distribution. Other updates include coverage of new indie films and distributors, virtual production, the recent impact of global markets including the biggest streamers like Netflix, Apple and Amazon are how they are shaping the future of the business.

This is essential reading for students looking for foundational knowledge of the film industry and guidance on how to successfully adapt to constant changes in the entertainment business.

Extensive online support material accompanies the book including downloadable forms and templates, PowerPoint slides, quizzes and test banks, and other additional resources.

Availability

Detail Information

Series Title

The Business of Film:

Call Number

300 Ste

Publisher

Hoboken, NJ : Routledge/Focal Press., 2022

Collation

397[398] Pages

Language

English

ISBN/ISSN

2022017182, 2022017183, 9781032108742, 9781003217480, 9781032108766

Classification

300

Content Type

text

Media Type

computer

Carrier Type

computer card

Edition

[3 ed.]

Subject(s)

The Business of Film:

Specific Detail Info

The Business of Film:

Statement of Responsibility

Stephen R. Greenwald

Other version/related

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