65% of global CEOs are concerned about losing the innovation race against disruptive start-ups. The supposed solution: copying their methods. But as corporations are not start-ups, this is a fatal …
Edition
13th
ISBN/ISSN
3030791130, 9783030791131
Collation
212[206] Pages
Series Title
The Corporates Strike Back: How Large Companies Win the Innovation Race Against Disruptive Start-ups