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Image of When Customers Talk... Turn What They Tell You into Sales

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When Customers Talk... Turn What They Tell You into Sales

T. Scott Gross - Personal Name;

Your Customers Are Talking…We’ve Been Listening! In the final installment of his customer service trilogy, T. Scott Gross has partnered with the leading consumer market intelligence firm BIGresearch to find out how retailers don’t listen to their customers—and what they risk by ignoring what their customers want. BIGresearch surveyed 100,000 retail customers, and their valuable feedback on service, pricing, habits, and what they look for in a shopping experience are presented for the first time in When Customers Talk. Their insights will help you anticipate customers’ needs and use emerging trends to your advantage. You’ll learn how to attract and retain profitable customers and effectively beat the competition. Here are just a few topics: · Discover how customers view chain retailers differently than small operations. ·


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Detail Information
Series Title
-
Call Number
300 T.
Publisher
Hoboken, NJ : Kaplan Business., 2004
Collation
227 Pages
Language
English
ISBN/ISSN
0793195195, 9780793195190
Classification
300
Content Type
-
Media Type
-
Carrier Type
-
Edition
-
Subject(s)
-
Specific Detail Info
-
Statement of Responsibility
-
Other version/related

No other version available

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  • When Customers Talk... Turn What They Tell You into Sales
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