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Image of Business Solutions on Demand: Transform the Business to Deliver Real Customer Value

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Business Solutions on Demand: Transform the Business to Deliver Real Customer Value

Mark Vincent Cerasale - Personal Name; Merlin Stone - Personal Name;

Based partly on IBM s own transformation, and partly on the transformations that IBM has helped its clients to achieve, this unique book shows how companies can increase sales and improve margins by introducing a range of solutions. It draws upon IBM s extensive experience of working with clients all over the world to help them to implement these solutions and so achieve a positive transformation, to become a solutions enterprise. Highly readable, motivational and fast-paced, Business Solutions on Demand includes numerous international cases and examples and diagrams. The authors emphasize that for today s business to compete and survive, it has to exceed the expectations of its customers. Technological advancement, globalization, increased competition, market saturation and easy access to information are all conspiring to make traditional business models redundant.


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Detail Information
Series Title
-
Call Number
300 Mar
Publisher
Hoboken, NJ : Kogan Page., 2004
Collation
259 Pages
Language
English
ISBN/ISSN
9780749441722, 0-7494-4172-0
Classification
300
Content Type
-
Media Type
-
Carrier Type
-
Edition
-
Subject(s)
-
Specific Detail Info
-
Statement of Responsibility
-
Other version/related

No other version available

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  • Business Solutions on Demand: Transform the Business to Deliver Real Customer Value
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