Up Close & Personal?: Customer Relationship Marketing at Work

Based on worldwide research supported by IBM, this book provides new insights into effective customer relationship marketing. Should be read by all marketing, sales, service and advertising pract…

Sucessful Presentation Skills (

A good presentation involves effective communication and essential for business success. From training new employees to building rapport with potential clients, the ability to deliver information i…

The 50-Plus Market: Why the Future Is Age-Neutral When It Comes to Marketing …

* Contains original research conducted by OMD into the relationship between age and consumer behavior

Getting a Brilliant Job: Resumes, Interview Skills and Everything You Need to…

Edition

-

ISBN/ISSN

9781741144260, 1741144264

Collation

144

Series Title

-

Call Number

300 Kar

Gallery of Best Resumes: A Collection of Quality Resumes by Professional Resu…

This book is a showcase collection of 178 outstanding sample resumes and 30 cover letters representing the very best creations of professional resume writers. These one-of-a-kind, eye-catching resu…

Evidence-Based Policy: A Realist Perspective

Author Ray Pawson presents a devastating critique of the dominant approach to systematic review - namely the meta-analytic approach as sponsored by the Cochrane and Campbell collaborations. In it…

eBay Global the Smart Way: Buying and Selling Internationally on the World's …

Buying and selling on any of the many international eBay sites opens up a huge range of possibilities for American users. The globalization of eBay -- with 28 sites worldwide -- offers vast new mar…

Complete Guide to Security and Privacy Metrics: Measuring Regulatory Complian…

While it has become increasingly apparent that individuals and organizations need a security metrics program, it has been exceedingly difficult to define exactly what that means in a given situatio…

From Systems Thinking to Systemic Action: 48 Key Questions to Guide the Journey

AASA: The American Association of School Administrators Systems thinking is a powerful tool that helps school system leaders guide and sustain school improvement. Use this practical guide to implem…

Competition Policy and Merger Analysis in Deregulated and Newly Competitive I…

This comprehensive book contains case studies on the evolution of competition policy, with an emphasis on merger policy, for seven major US industries that have experienced substantial deregulation…